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Habits of Successful Omnichannel Businesses

Take a look at the latest trends in retail, and one fact becomes abundantly clear: e-commerce is the only place where substantial growth is occurring. With double-digit growth annually over the past few years, e-commerce is the future of retail. 

But not all e-commerce is created equal. By that I mean not every e-commerce business knows what it takes to be successful in the current customer-centered climate. 

Topics: customer service cross-channel shopping cross-channel shopper e-commerce omnichannel business

Tips for Connecting your E-Commerce Business to Hispanic Consumers

The United States is the biggest consumer market in the world. But the demographic makeup of our nation's consumers is changing — and fast.  

Six years ago, for the first time in U.S. history, the majority of children under age 1 were non-white. Three years from now, statisticians say a majority of all children in the United States will be non-white. And by 2050, it’s estimated that whites will be a minority of the United States population for the first time. 

Topics: e-commerce customer demographics

How to Capitalize on the ‘Click and Collect’ Phenomenon

Here in the United States, we seem to have a real soft spot for things that are trending across the
pond in the United Kingdom.

Just think about some of the most popular shows on American TV — “The Office,” “Antiques Roadshow,” “House of Cards,” “American Idol,” “Hell’s Kitchen,” “Dancing With the Stars,” “Undercover Boss,” “Who Wants to Be A Millionaire,” and “Wife Swap.” Every one of them was copied from a popular TV show in the UK

And now we Americans have commandeered an emerging e-commerce phenomenon first identified by our neighbors abroad called “Click and Collect.” You may have heard the concept under another moniker — such as in-store pickup. Either way, if you're an e-commerce business owner, it's a concept you should know and embrace.

Topics: last-mile delivery void customer convenience center direct sales Same Day Delivery

How Your 3PL Strategy Fits into Your Omnichannel Puzzle

The word "omnichannel" has become omnipresent in the lives of e-commerce business owners. The customer-driven demand for multiple shopping methods is forcing companies to transform their logistics and inventory strategies.

Topics: direct sellers last-mile delivery solutions Same Day Delivery e-commerce