Joe Craparotta, on October 15, 2019
Joe Craparotta, on September 17, 2018
The growth of online shopping has caused retailers, rightly, to make real estate investments with an abundance of caution. But in Manhattan, the softening retail market is finding new friends in the pop-up-store concept.
Let’s examine this phenomenon and how it’s helped retailers looking to meet buyer demands for a physical location without a traditional real estate investment.